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Luna Boutiques

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luna-butique

THE BRIEF

Luna Boutiques is a stylish women fashion boutique. They sell clothing and accessories. Their target is modern women looking for casual, office and night wear. The brand offers elegant collections of dresses for winter, summer and autumn seasons. Their materials are always high-quality, and the designs keep up with the newest trends. To attract visitors and provide them with a flexible interface, Luna Boutiques wanted a better online store. They also needed better customer service. So, Luna Boutiques hired a team of expert developers – Exiliensoft Consulting Services to create a brand-new e-commerce platform. Their previous online presence was lacking. It did not fully represent their brand.

Value Proposition

Luna Boutiques wanted a great e-commerce site. Exiliensoft Consulting Services gave them the right expertise. The goal was to create a scalable platform. It also had to be easy to use. This was more than a fresh design and seamless functionality too. It was about the platform performing better that must be focused on higher conversion rates. The aim was a strong online presence and boost user engagement along with sales.

Problem

Their old site ran on Magento’s platform. It had many problems for Luna Boutiques. The platform was not very responsive. This made the mobile experience poor. Maintenance costs were extremely high and technical limits made scaling difficult. Customers were leaving due to issues. The platform needed fixes right away.
Therefore, Luna Boutiques required a modern solution and a new platform that had to be cost-effective. Performance also had to be top-notch.

Solution & Implementation

Exiliensoft moved Luna Boutiques over to Shopify. Shopify offers flexibility and scalability. The implementation had crucial steps.
  • Custom Shopify Theme: The theme was mobile-friendly that reflected the brand's aesthetics. This made the store look professional.
  • Seamless Data Migration: All products and customer data moved safely. All orders and history were transferred. Nothing was lost during this process.
  • Optimized Checkout Process: All products and customer data moved safely. All orders and history were transferred. Nothing was lost during this process. The buying process was simplified. This made it easier for customers. It encouraged purchases and sales.
  • App Integration: Shopify apps were added for features. Marketing automation was one new feature. Analytics were also improved. They enhanced user engagement. They provided a good customer experience.
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Tech Stack

  • Platform: Shopify was the chosen platform. It provided the best services.
  • SEO Optimization: SEO was improved technically too. This included on-page, off-page SEO, and CRO. Luna Boutiques wanted to be easily found.

Results

The Shopify website had great outcomes. Luna Boutiques experienced big improvements.
  • 100% Increase in Revenue: Better user experience resulted in sales. Conversions improved very quickly. Customers were buying much more.
  • Better Mobile Experience: The design improved mobile use. This led to higher customer engagement. People enjoyed using phones to shop.
  • Reduced Maintenance Costs: Shopify’s system lowered expenses. They saved money by switching platforms.
  • Improved Organic Traffic: SEO efforts drove more users. It boosted visibility for Luna Boutiques. More customers found their products.
Exiliensoft Consulting Services aided Luna Boutiques to thrive online. They created a very smooth experience. The new platform greatly improved shopping. Luna Boutiques is enjoying success online now. Their brand is reaching more people.

Ready to Embrace Digital Change?

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  • Y e a r s O f E x p e r i e n c e i n t h i s f i e l d

    12 +

    Years in Business

  • T o t a l N o . o f S a t i s f i e d C u s t o m e r s

    300 +

    Global Clients

  • D r i v i n g T e c h E x c e l l e n c e

    50 +

    Tech Experts

faq

1. Why use Shopify for the website development of LUNA?
We chose Shopify to build LUNA’s website. Shopify is a great tool for online stores. It’s safe and can grow as the business grows. It has many helpful features. LUNA can easily manage their products with it. They can also handle payments and orders without trouble.
Yes, it’s very safe. Shopify has special security features. It protects against fraud and keeps payment information safe. You can shop with confidence.
The site includes customized product categories and SEO optimization. The checkout process is easy to understand. All of these things make shopping on LUNA’s site a good experience.
The SEO-optimized Shopify site has boosted online sales, increased traffic, and improved customer retention.
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