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Is it easy for clients to find you on Google? Do potential customers try to look for your digital marketing agency and find baffling results? The solution is “Add Me to Search” It assists you in creating a Google People Card. This is a straightforward profile that literally pops up when people search for your company or the employees of the company. You can think of it as ownership of a particular space on the first page of Google in digital marketing services.
This feature works like a double-edged sword because while Achieve Me serves as a powerful marketing strap, Google leverages it to make its product more versatile and convenient. This means that people and businesses you acquire and need to search for will now be able to see their true value.
What is Add Me to Search?
“Add Me to Search” refers to a Google feature that allows users to create a mini profile or Google People Card that would come up when performing a name search. Think of it as a digital business card that Google places on top of search results. It summarizes important information about someone in a glanceable format.
What's a Google People Card?
A Google People Card is like your online business card on Google. It’s a short profile with your name, job, location, and a quick “about me” part. It also has links to your website and social media. You can even add your contact info if you want. It’s made to give a fast and clear picture of who you are and what you do, so people can easily get in touch. It also lets you add links to your social media pages.
Pre-requisites For Making a Google People Card
Before you jump in and create your Google People Card, there are a few things you’ll need:
A Google Account: To create a People Card, you need a personal Google account, like a Gmail address. This account acts as the primary foundation for your People Card. Hence, your Google account becomes the key component of your People Card.
A Mobile Device: This feature aims at mobile users first, which is why it works best with smartphones or tablets. The mobile version allows users to add them to search through the Google app or any other mobile browser, which causes the requirement to be mobile-friendly first, owing to the popularity of mobile browsing.
Verify Mobile Phone Number: Google verifies the number to restrict the number of profiles to just one per user, maintaining the integrity of search results.
Strong Online Presence: To stoop out from the rest, striking People Cards requires a strong online presence, which can be professional social media accounts like LinkedIn, a personal domain, or even being a part of industry-related online discussion boards. These external links add credibility to the user while increasing the chances of the display card being shown in searches.
Unique and Informative Content: Create an “About me” section that is informative but straightforward. This is your chance to introduce yourself and highlight your expertise. Use keywords that align with your profession or industry to enhance searchability. Think about what sets you apart and communicate that effectively.
How to create a Google People Card using Add Me to Search?
Let’s walk through the process of creating a Google People Card, using a fictional digital marketing agency:
Step 1: Search for Yourself
On your mobile device, open the Google app or go to Google.com in your mobile browser. Search for your name.
Step 2: Find the "Add Me to Search" Option
If you don’t already have a People Card, Google will show you a prompt that says, “Add yourself to Google Search.” It might be in a blue box or a suggestion below the search bar. Tap on “Get started.” If the option doesn’t appear immediately, try searching for your name again, or include your city or profession in the search.
Step 3: Fill in Your Information
This is where you build your People Card. You will see several fields to fill in:
Name: This will likely be pre-populated based on your Google account. Double-check that it’s accurate.
Location: Enter your current location. This helps people find you if they’re searching for local businesses or professionals.
About: Make the most of the opportunity by writing an engaging bio about yourself in under 250 words.
Occupation: Write your job title or state what business you operate.
Website: Here, provide the URL of your website as it is important for further business exposure online.
Social Profiles: Provide the URL of your social media pages on LinkedIn, Facebook, Twitter, Instagram, etc. so people can follow you on their preferred platforms.
Email: (Optional) Displaying your email can make it easier for people to reach out to you. It may be a good idea to set up a professional business email account.
Phone Number: (Optional) Showing your phone number allows potential customers to reach out to you through a different channel.
Step 4: Choose a Profile Picture
Upload either your logo or an image of your office as your business avatar. Make sure the picture looks sharp and clear.
Step 5: Preview and Submit
Check to see how your People Card will appear in the Google Search results to ensure all information is correct. When you’re happy with it, hit “Submit.”
Step 6: Verification
You require account verification, such as your email or phone number.
Benefits of ‘Add Me to Search’ in Google
Using “Add Me To Search” along with Google People Cards provides advantages such as:
Visibility: It places you (or your business) in the top position of Google Search results when someone searches your name. This gives you an unbelievably high level of visibility and increases the chances of people noticing you. They do not have to scroll through pages of search results only to find your profile; rather, it is presented to them right away.
Google Information Management: You control the information that users can search about you on Google. This is very important when dealing with your reputation and while managing your online image because you want to make sure that there is information that people can easily access. You can easily showcase skills, services, and contact information.
Increased Branding: A well-designed People Card works to your advantage of building brand identity and brand recognition. Uniform branding elements (logo, colors, messaging) allow you to create a professional online presence.
Increased Website Traffic: Providing a link to your website while creating a People Card will increase the amount of traffic that your People Card will generate. This allows you to create business leads and even get prospective clients. If a person searches for you on Google, they can quickly click on your website and gather more information regarding your business.
Networking Opportunities: People Cards greatly enhance the chance for a person to connect with you. Connecting your social media and contact details (optional) allows you to broaden your network and strengthen ties. Marketing experts can use People Card to network with other people in their industry.
Cost-Effective Marketing: “Add Me to Search” is a feature that has no costs attached to it, therefore it is economically effective for increasing a business’s online presence. It is a good form of gaining visibility in search results.
How to Increase the Visibility of That Profile?
Making a Google People Card is easy, but the hard part is getting people to see it. Here are two tips on how to give your card better visibility:
1. Search Engine Optimization (SEO)
Keywords: Consider what people would search for when trying to find you or your business and incorporate these phrases in your “About” section and occupation fields.
Consistency: Make sure that your name, address, and phone number (NAP) are uniform in your People Card, website, and other online listings. This allows Google to authenticate your information and improves your rankings.
Backlinks: Although you can’t directly control backlinks to your People Card, developing backlinks to your website will improve your online authority which, in turn, can enhance the visibility of your People Card.
2. Content Marketing and Social Media Engagement:
Active Social Media Presence: Posting frequently and interacting with your audience on social media is an important way to show Google not only that you’re active, but that you’re relevant. Use your People Card link on your profiles so users can access it easily.
Create Valuable Content: Produce quality blog posts, articles, and videos that pertain to your field to capture greater attention and establish your reputation. Your People Card can fetch such content through your website.
Guest Blogging: Writing guest posts for blogs that are within your business niche can help you reach out to newer audiences and get valuable backlinks.
How to Edit the My Google People Card?
Keeping your Google People Card up to date is crucial. Here’s how to edit it:
Search For Your Name: Use your mobile device to Google your name.
Find Your Card: You should find your People Card at the top of the search results.
Tap The Three Dots: Look for the three vertical dots on your card, usually located on the top right.
Select ‘Edit My Card’: After clicking on the three dots, a menu pops up, select “Edit my card” from the list.
Make Your Changes: You will revisit the editing screen where now you have the ability to modify any of the details on your card. You may upload a new profile picture, edit your “About” section, and add or remove social media accounts.
Preview And Submit: After changing the necessary details, preview the card, then, if everything is correct, tap on “Submit” to store your changes.
Hire Exiliensoft Consulting Services to Create Google People Card!
At Exiliensoft Consulting Services, we acknowledge that an individual’s online presence is something we can help you with. Creating a powerful and effective Google People Card is one thing we can assist you with, so it portrays the individual accurately and showcases their skills. Along with this, we also provide other services such as web development, app development and many other IT services to help your business shine as a digital platform. For more information, you can contact us any time.
